In this issue of Dangerous*, I’m going to show you some secrets about our website. It’s kinda like the secret menu at Starbucks. Well, ok, it’s NOTHING like the secret menu at Starbucks but what’s a B2B marketing guy to do??!
Let’s start with the search box. You’re probably saying, “Mario, I know how to use a search box!” Do you though? Do you REALLY?
Did you know that if you just put your search term in and wait a millisecond (without pressing enter or clicking the magnifying glass) the results will come up in a nice short list that you can scan very quickly?
They are exact same results that come up if you do press enter but in a much shorter/more concise format that will save you time! I know! It’s pretty cool! I forgive you for questioning me.
ALSO! You can put in another manufacturer’s part number (for example 1645 – which is a competitor’s 4-drum spill pallet) and, assuming that we have that as part of our cross-reference, our equivalent will show up in the results.
So there you go. Now you can search more effectively… more efficiently… more… wait for it… dangerously!!
“Dangerous” is an educational email/social media series for UltraTech’s distributors and end-users of its products. The goal is for consumers of the content to “Know enough to be dangerous“. There is nothing inherently dangerous about the material itself but it might not be a bad idea to throw on a hard hat and safety glasses.
